[Customer event] Serrala Unplugged Jersey City

17 November | 8:30 am EST | English

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Join us in Jersey City for an exclusive, invitation-only working session with a selected group of North America Serrala customers and senior finance leaders.  

 

Together, we’ll explore how leading finance organizations are using AI, automation and SAP transformation to deliver measurable business outcomes – from faster cash application and stronger working capital performance to more resilient, productive finance operations. 

Attendance is complimentary and by personal invitation. Places are limited to keep the discussions candid, practical and relevant. 1 night stay at the hotel is complimentary for attendees.

Hosted by  

Serrala   

Date  

Tuesday, November 17, 2026. 8.30 AM – 5.00 PM EST.
(Optional arrival on Monday, Nov 16 – incl. executive dinners & networking drinks)

Location  

Hotel: Hyatt Regency Jersey City on the Hudson
2 Exchange Place, Jersey City, NJ 07302, United States of America 

Why attend? 

  • Join senior finance professionals from across North America for a practical discussion on AI, SAP transformation and finance innovation. 
  • Exchange experiences with peers, hear directly from Serrala experts, and leave with ideas you can apply immediately. 
  • See AI in action: explore agentic finance, human–AI collaboration, autonomous processes and the data foundations required to scale responsibly. 
  • Connect technology to outcomes: discuss DSO reduction, cash visibility, productivity improvement and how to measure ROI. 
  • Plan what comes next: gain visibility into the Serrala product roadmap, integrations, security and compliance, and SAP S/4HANA. 

Expect practical demonstrations, customer perspectives and candid working sessions shaped around the challenges our customers face in day-to-day operations: cash application and process optimization, measurable productivity and ROI, product roadmap visibility, and a clear path through ERP and SAP S/4HANA transformation.

FAQ 

Who is this event for?  

Serrala Unplugged is for Serrala customers customers dealing with complexity, scale, and transformation.  

What’s the cost?  

Attendance to the workshop is complimentary, including one night stay at the hotel.

Will the sessions be recorded?  

No. Serrala Unplugged is designed as an in-person experience to encourage real discussion, meaningful peer connections, and direct access to our leadership team.  

Can I justify the time away from the office?  

Yes. Previous attendees consistently tell us that stepping away from day-to-day operations for a focused discussion with peers and product experts helped them identify practical improvements they were able to implement immediately. 

Can I bring someone from my team with me, or send someone else from my team?  

Yes. In fact, having two to four delegates across AP, AR, Payments and IT functions often leads to richer discussions during the event and makes it easier to turn insights into action once you’re back at the office.  

Will I actually use what I learn?  

Yes. Every session is built around real customer challenges, practical examples and open discussion. You’ll leave with ideas, best practices and product insights that can be applied immediately within your finance organization. 

 

See the agenda

Day 1

8:30 – 9:00 
Welcome breakfast & registration
9:00 – 9:30 ​
Opening by Serrala – The Future of Finance: AI, Automation & the Next Generation of Finance Operations ​
9:30 – 10:00 ​
Product roadmap and live demo: A closer look at the Serrala Finance Platform, agentic AI roadmap, upcoming innovation, integrations, analytics ​
10:00 – 10:30​
SAP S/4HANA transformation workshop: Practical guidance on Clean Core, cloud migration, document management, architecture, security and protecting existing finance investments.​
10:30 – 11:00
Coffee Break
11:00 – 11:45
AI in action (O2C): Cash application and intelligent operations, autonomous cash application, human–AI collaboration, exception handling, predictive matching and Cash Application innovation. ​
11:45 – 12:30 
AI in action (P2P): Invoice automation, Exception handling, approval workflows, touchless processing​
12:30 – 1:30
Networking Lunch
1:30 – 2:30
Solution Lab: Bring your business challenges to Serrala experts
2:30 – 3:30
Customer transformation journey
3:30 – 4:30
Executive fireside chat: Open discussion around what it takes to scale AI responsibly, from data foundations and operating models to adoption and measurable value. ​
4:30 – 5:00​
Closing Remarks & Open Q&A

See the Agenda

8:30 – 9:00 
Welcome breakfast & registration
9:00 – 9:30 ​
Opening by Serrala – The Future of Finance: AI, Automation & the Next Generation of Finance Operations ​
9:30 – 10:00 ​
Product roadmap and live demo: A closer look at the Serrala Finance Platform, agentic AI roadmap, upcoming innovation, integrations, analytics ​
10:00 – 10:30​
SAP S/4HANA transformation workshop: Practical guidance on Clean Core, cloud migration, document management, architecture, security and protecting existing finance investments.​
10:30 – 11:00
Coffee Break
11:00 – 11:45
AI in action (O2C): Cash application and intelligent operations, autonomous cash application, human–AI collaboration, exception handling, predictive matching and Cash Application innovation. ​
11:45 – 12:30 
AI in action (P2P): Invoice automation, Exception handling, approval workflows, touchless processing​
12:30 – 1:30
Networking Lunch
1:30 – 2:30
Solution Lab: Bring your business challenges to Serrala experts
2:30 – 3:30
Customer transformation journey
3:30 – 4:30
Executive fireside chat: Open discussion around what it takes to scale AI responsibly, from data foundations and operating models to adoption and measurable value. ​
4:30 – 5:00​
Closing Remarks & Open Q&A

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