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Serrala Appoints Group Chief Executive Officer

Serrala Group GmbH announces that the Board has appointed Axel Rebien to the role of Chief Executive Officer with immediate effect

Hamburg, Germany, July 31, 2023  - Serrala, a leading global innovator in financial automation software — and leader in Digitizing the Office of the CFO —is pleased to announce the appointment of Axel Rebien as the company’s new Chief Executive Officer. The Serrala Board of Directors and the company’s investors approved the appointment.

Martin Block, Chairman, commented: "We are delighted Axel has agreed to lead Serrala on the next stage of the company's journey. He has strong leadership skills, strategic vision, and deep knowledge of the issues and opportunities facing our industry and its customers”.

Rebien, who was previously Serrala’s Chief Financial Officer, brings a wealth of experience and a track record leading and scaling high growth teams.

"I am excited to assume the role of Serrala’s CEO," said Rebien. "Since first joining Serrala, I have always been impressed by its dedication to customer centricity and its commitment to pushing the boundaries of innovation in technology. I look forward to working closely with both the talented team at Serrala and our customers".

The Board has initiated a process to find a new Chief Financial Officer. In the interim, Axel will fulfill both his CEO responsibilities and the CFO's duties, with support from senior finance colleagues, until a successor is appointed.

About Serrala
Serrala is a pioneer in financial automation with a global track record of nearly 40 years, currently serving over 2,500 customers around the globe.

Through our precision-engineered, award-winning suite of finance automation applications that use advanced and emerging technologies to automate all working capital related processes from Order to Cash, Procure to Pay, Cash and Treasury, we free the office of the CFO from the tech, mindset, and process shackles of the past.

We empower leaders to create a quality-driven autonomous finance machine that enables finance departments to deliver unmatched operational excellence where working capital is continually optimized, insights are available for real-time situation visibility, and risk can be better understood and managed, positioning your finance organization for success.

 

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